Nickole Gafford has been a Branding Specialist at LogoBranders since February 2018, helping clients curate branded merchandise and logoed apparel to enhance their marketing efforts. From employee recognition gifts to tradeshow displays and product launch campaigns, she ensures every piece of branded merch serves a strategic purpose. Her dedication to excellence was recently recognized with the 2024 Achievers Award, a distinction earned by only 1% of sales professionals in the industry. Through her work, Gafford directly supports local events and organizations, using branded merchandise to make a meaningful impact in the community.

• Key to Success: I am stubborn and enjoy helping people. I use both of those character traits daily; to support my clients and ensure all deadlines, brand standards and quality are top notch.
• Guilty Pleasure: I have been heavily influenced and joined the mid-life crisis sourdough movement thanks to TikTok and social media.
• Childhood Aspirations: I wanted to be a teacher for most of my childhood.
• First Job: In high school I worked for the YMCA Goodtimes Center as a summer counselor and after-school teacher.
• Best Advice: “It’s just hair, it grows back.” Sure, it is technically about hair but honestly it applies to most decisions you make. Some of my best memories or chapters have started with me saying “yes” instead of agonizing over the pros and cons of a decision.
• Biggest Influence Personally & Professionally: I had a unique childhood, growing up in state-funded foster care and being adopted later in my teens. I got to see a lot of different types of families and ways of life. In my early college years, I was surrounded by people who came from different background and I got to see yet another side of life. I got to see so many walks of life, every economic background, different religions—there was not one person or one moment that I can pinpoint. It was the combined experience of it all that helped shape the path I chose.